DO‐IT YOURSELF CONSUMERS: SEGMENTATION INSIGHTS FOR...

Journal of Consumer Marketing 1985 / 03 Vol. 2; Iss. 3

DO‐IT YOURSELF CONSUMERS: SEGMENTATION INSIGHTS FOR RETAILERS

Browning, John M., Zabriskie, Noel B.
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Volume:
2
Language:
english
Journal:
Journal of Consumer Marketing
DOI:
10.1108/eb008128
Date:
March, 1985
File:
PDF, 877 KB
english, 1985
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