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A Comparison of Children's and Prime-Time Fine-Print Advertising Disclosure Practices
Muehling, Darrel D., Kolbe, Richard H.Volume:
27
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.1998.10673561
Date:
October, 1998
File:
PDF, 1.72 MB
english, 1998