Hispanics and direct marketing advertising

Hispanics and direct marketing advertising

Korgaonkar, Pradeep K., Karson, Eric J., Lund, Daulatram
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Volume:
17
Language:
english
Journal:
Journal of Consumer Marketing
DOI:
10.1108/07363760010317204
Date:
April, 2000
File:
PDF, 301 KB
english, 2000
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