VISUAL DIFFERENCES IN U.S. AND CHINESE TELEVISION...

Journal of Advertising 2005 / 04 Vol. 34; Iss. 1

VISUAL DIFFERENCES IN U.S. AND CHINESE TELEVISION COMMERCIALS

Zhou, Shuhua, Xue, Fei, Xue, Fei, Zhou, Peiqin
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Volume:
34
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.2005.10639182
Date:
April, 2005
File:
PDF, 198 KB
english, 2005
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