Segmenting Demand for Long-Term Care Insurance Among Mature...

Segmenting Demand for Long-Term Care Insurance Among Mature Consumers

Moschis, George P., Weaver, S. Todd
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Volume:
31
Language:
english
Journal:
Services Marketing Quarterly
DOI:
10.1080/15332960903408542
Date:
December, 2009
File:
PDF, 91 KB
english, 2009
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