Fundraising September 15, 2024 – October 1, 2024 About fundraising

Effects of Comparative Advertising in High-and...

Effects of Comparative Advertising in High-and Low-Cognitive Elaboration Conditions

Chow, Cheris W. C., Luk, Chung-Leung
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
35
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.2006.10639229
Date:
May, 2006
File:
PDF, 1.15 MB
english, 2006
Conversion to is in progress
Conversion to is failed