Classifying relationships across cultures as successful and...

Industrial Marketing Management 2006 Vol. 35; Iss. 7

Classifying relationships across cultures as successful and problematic: Theoretical perspectives and managerial implications

Sheena Leek, Peter W. Turnbull, Pete Naudé
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Volume:
35
Year:
2006
Language:
english
Pages:
9
DOI:
10.1016/j.indmarman.2006.05.012
File:
PDF, 182 KB
english, 2006
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