![](/img/cover-not-exists.png)
Practices and functions of customer reference marketing — Leveraging customer references as marketing assets
Anne Jalkala, Risto T. SalminenVolume:
39
Year:
2010
Language:
english
Pages:
11
DOI:
10.1016/j.indmarman.2010.06.017
File:
PDF, 284 KB
english, 2010