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Refining value-based differentiation in business relationships: A study of the higher order relationship building blocks that influence behavioural intentions
David Hutchinson, William J. Wellington, Mohammed Saad, Phillip CoxVolume:
40
Year:
2011
Language:
english
Pages:
14
DOI:
10.1016/j.indmarman.2010.08.010
File:
PDF, 672 KB
english, 2011