Willingness to pay for socially responsible products: case...

Journal of Consumer Marketing 2011 / 08 Vol. 28; Iss. 5

Willingness to pay for socially responsible products: case of cotton apparel

Ha‐Brookshire, Jung E., Norum, Pamela S.
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Volume:
28
Language:
english
Journal:
Journal of Consumer Marketing
DOI:
10.1108/07363761111149992
Date:
August, 2011
File:
PDF, 275 KB
english, 2011
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