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Advances in Nonprofit Marketing. Belk, Russell W. (Ed.). Greenwich, Connecticut: JAI Press, Inc., 1985. 329 Pp. $49.50
Orr, BonnieVolume:
16
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.1987.10673068
Date:
March, 1987
File:
PDF, 211 KB
english, 1987