The Effectiveness of Advertisements Utilizing Four Types of...

Journal of Advertising 1976 / 10 Vol. 5; Iss. 3

The Effectiveness of Advertisements Utilizing Four Types of Endorsers

Friedman, Hershey H., Termini, Salvatore, Washington, Robert
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
5
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.1976.10672647
Date:
October, 1976
File:
PDF, 608 KB
english, 1976
Conversion to is in progress
Conversion to is failed