The marketing-accounting interface – problems and...

Industrial Marketing Management 2015 / 04 Vol. 46

The marketing-accounting interface – problems and opportunities

Kraus, Kalle, Håkansson, Håkan, Lind, Johnny
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Volume:
46
Language:
english
Journal:
Industrial Marketing Management
DOI:
10.1016/j.indmarman.2015.01.001
Date:
April, 2015
File:
PDF, 382 KB
english, 2015
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