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The marketing-accounting interface – problems and opportunities
Kraus, Kalle, Håkansson, Håkan, Lind, JohnnyVolume:
46
Language:
english
Journal:
Industrial Marketing Management
DOI:
10.1016/j.indmarman.2015.01.001
Date:
April, 2015
File:
PDF, 382 KB
english, 2015