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User-generated content behaviour of the dissatisfied service customer
Presi, Caterina, Saridakis, Charalampos, Hartmans, SusannaVolume:
48
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/EJM-07-2012-0400
Date:
September, 2014
File:
PDF, 257 KB
english, 2014