Addendum: Are Supermarket Advertisements Designed to...

Addendum: Are Supermarket Advertisements Designed to Deceive Consumers?

Mason, J. Barry, Wilkinson, J. B.
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Volume:
7
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.1978.10672742
Date:
March, 1978
File:
PDF, 761 KB
english, 1978
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