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Chaffee, Steven H., and Petrick, Michael J. Using the Mass Media: Communication Problems in American Society . New York: McGraw-Hill, 1974
Colwell-Quarles, RebeccaVolume:
5
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.1976.10672625
Date:
March, 1976
File:
PDF, 340 KB
english, 1976