Le jugement comparatif des prix par le consommateur

Recherche et Applications en Marketing 2004 / 06 Vol. 19; Iss. 2

Le jugement comparatif des prix par le consommateur

Zollinger, M.
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Volume:
19
Language:
french
Journal:
Recherche et Applications en Marketing
DOI:
10.1177/076737010401900204
Date:
June, 2004
File:
PDF, 138 KB
french, 2004
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