Brand and product attachment in an industrial context: The...

  • Main
  • 2015 / 7
  • Brand and product attachment in an industrial context: The...

Brand and product attachment in an industrial context: The effects on brand loyalty

Pedeliento, Giuseppe, Andreini, Daniela, Bergamaschi, Mara, Salo, Jari
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Language:
english
Journal:
Industrial Marketing Management
DOI:
10.1016/j.indmarman.2015.06.007
Date:
July, 2015
File:
PDF, 584 KB
english, 2015
Conversion to is in progress
Conversion to is failed