Measuring Heterogeneous Reservation Prices for Product...

Marketing Science 2003 / WIN Vol. 22; Iss. 1

Measuring Heterogeneous Reservation Prices for Product Bundles

Kamel Jedidi, Sharan Jagpal and Puneet Manchanda
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Volume:
22
Language:
english
Journal:
Marketing Science
DOI:
10.2307/4129726
Date:
January, 2003
File:
PDF, 4.02 MB
english, 2003
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