Volume 22; Issue 1

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Marketing Science
Volume 22; Issue 1

Marketing Science

Volume 22; Issue 1

1

Editorial: Defining Interesting Research Problems

Shugan, Steven M.

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 200 KB

english, 2003

2

Price Uncertainty and Consumer Search: A Structural Model of Consideration Set Formation

Mehta, Nitin, Rajiv, Surendra, Srinivasan, Kannan

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 337 KB

english, 2003

3

Measuring Heterogeneous Reservation Prices for Product Bundles

Kamel Jedidi, Sharan Jagpal and Puneet Manchanda

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 4.02 MB

english, 2003

4

Creating Win–Win Trade Promotions: Theory and Empirical Analysis of Scan-Back Trade Deals

Drèze, Xavier, Bell, David R.

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 315 KB

english, 2003

5

Front Matter

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 1.19 MB

english, 2003

6

Massively Categorical Variables: Revealing the Information in Zip Codes

Thomas J. Steenburgh, Andrew Ainslie and Peder Hans Engebretson

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 2.88 MB

english, 2003

7

Internet Shopping Agents: Virtual Co-Location and Competition

Iyer, Ganesh, Pazgal, Amit

Journal:

Marketing Science

Year:

2003

File:

PDF, 309 KB

2003

8

Internet Shopping Agents: Virtual Co-Location and Competition

Iyer, Ganesh, Pazgal, Amit

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 309 KB

english, 2003

9

Erratum to “Using Advance Purchase Orders to Forecast New Product Sales”

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 81 KB

english, 2003

10

Advertising Competition Under Consumer Inertia

Banerjee, Bibek, Bandyopadhyay, Subir

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 272 KB

english, 2003

11

Erratum: Using Advance Purchase Orders to Forecast New Product Sales

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 333 KB

english, 2003

12

Advertising Competition under Consumer Inertia

Bibek Banerjee and Subir Bandyopadhyay

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 2.30 MB

english, 2003

13

Internet Shopping Agents: Virtual Co-Location and Competition

Ganesh Iyer and Amit Pazgal

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 3.97 MB

english, 2003

14

Price Uncertainty and Consumer Search: A Structural Model of Consideration Set Formation

Nitin Mehta, Surendra Rajiv and Kannan Srinivasan

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 4.64 MB

english, 2003

15

Editorial: Defining Interesting Research Problems

Steven M. Shugan

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 2.94 MB

english, 2003

16

Back Matter

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 1.07 MB

english, 2003

17

Creating Win-Win Trade Promotions: Theory and Empirical Analysis of Scan-Back Trade Deals

Xavier Drèze and David R. Bell

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 3.85 MB

english, 2003

18

Focus on Authors

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 87 KB

english, 2003

19

Guest Area Editors and Ad Hoc Reviewers

Shugan, Steven M.

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 79 KB

english, 2003

20

Massively Categorical Variables: Revealing the Information in Zip Codes

Steenburgh, Thomas J., Ainslie, Andrew, Engebretson, Peder Hans

Journal:

Marketing Science

Year:

2003

Language:

english

File:

PDF, 640 KB

english, 2003

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