Purchase decision making and the increasing significance of...

Journal of Consumer Marketing 2008 / 01 Vol. 25; Iss. 1

Purchase decision making and the increasing significance of family types

Tinson, Julie, Nancarrow, Clive, Brace, Ian
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Volume:
25
Language:
english
Journal:
Journal of Consumer Marketing
DOI:
10.1108/07363760810845408
Date:
January, 2008
File:
PDF, 233 KB
english, 2008
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