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Development and test of new dimensions of altruistic buying...

Development and test of new dimensions of altruistic buying behavior

Hopkins, Raymond A., Powers, Thomas L.
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Volume:
26
Language:
english
Journal:
Journal of Consumer Marketing
DOI:
10.1108/07363760910954127
Date:
May, 2009
File:
PDF, 270 KB
english, 2009
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