Towards an approach to signage management quality (SMQ)

Journal of Services Marketing 2013 / 07 Vol. 27; Iss. 4

Towards an approach to signage management quality (SMQ)

Bonfanti, Angelo
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Volume:
27
Language:
english
Journal:
Journal of Services Marketing
DOI:
10.1108/08876041311330780
Date:
July, 2013
File:
PDF, 388 KB
english, 2013
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