Service blueprinting effectiveness: drivers of success

Managing Service Quality 2012 / 11 Vol. 22; Iss. 6

Service blueprinting effectiveness: drivers of success

Gounaris, Spiros, Kostopoulos, Giannis, Gounaris, Spiros, Boukis, Achilleas
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Volume:
22
Language:
english
Journal:
Managing Service Quality: An International Journal
DOI:
10.1108/09604521211287552
Date:
November, 2012
File:
PDF, 213 KB
english, 2012
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