Have No Fear: How Individuals Differing in Uncertainty Avoidance, Anxiety, and Chance Belief Process Health Risk Messages
De Meulenaer, Sarah, De Pelsmacker, Patrick, Dens, NathalieVolume:
44
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.2015.1018465
Date:
April, 2015
File:
PDF, 559 KB
english, 2015