Assembly and component origin effects: an ASEAN consumer...

Journal of Consumer Marketing 2010 / 09 Vol. 27; Iss. 6

Assembly and component origin effects: an ASEAN consumer perspective

Seidenfuss, Kai‐Uwe, Kathawala, Yunus, Dinnie, Keith
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Volume:
27
Language:
english
Journal:
Journal of Consumer Marketing
DOI:
10.1108/07363761011078226
Date:
September, 2010
File:
PDF, 231 KB
english, 2010
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