Benchmarking measures of customer satisfaction, quality and...

Journal of Product & Brand Management 1997 / 08 Vol. 6; Iss. 4

Benchmarking measures of customer satisfaction, quality and performance for new financial service products

Edgett, Scott, Snow, Kim
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Volume:
6
Language:
english
Journal:
Journal of Product & Brand Management
DOI:
10.1108/10610429710186770
Date:
August, 1997
File:
PDF, 32 KB
english, 1997
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