Service pricing: a multi‐step synthetic approach

Journal of Services Marketing 1997 / 02 Vol. 11; Iss. 1

Service pricing: a multi‐step synthetic approach

Tung, Wei, Capella, Louis M., Tat, Peter K.
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Volume:
11
Language:
english
Journal:
Journal of Services Marketing
DOI:
10.1108/08876049710795685
Date:
February, 1997
File:
PDF, 52 KB
english, 1997
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