The Group Depth Interview: Principles and Practiceby Alfred...

Journal of Marketing Research 1988 / 08 Vol. 25; Iss. 3

The Group Depth Interview: Principles and Practiceby Alfred E. Goldman; Susan Schwartz McDonald

Review by: Edward F. Fern
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Volume:
25
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/3172535
Date:
August, 1988
File:
PDF, 795 KB
english, 1988
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