Social Sharing of Online Videos: Examining American...

Psychology and Marketing 2015 / 09 Vol. 32; Iss. 9

Social Sharing of Online Videos: Examining American Consumers’ Video Sharing Attitudes, Intent, and Behavior

Yang, Hongwei Chris, Wang, Yingqi
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Volume:
32
Language:
english
Journal:
Psychology & Marketing
DOI:
10.1002/mar.20826
Date:
September, 2015
File:
PDF, 207 KB
english, 2015
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