Global marketing strategy in the digital age: an analysis...

The Marketing Review 2008 / 11 Vol. 8; Iss. 4

Global marketing strategy in the digital age: an analysis of Japanese mobile phone manufacturers

Osaki, Takanori
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Volume:
8
Language:
english
Journal:
The Marketing Review
DOI:
10.1362/146934708x378613
Date:
November, 2008
File:
PDF, 83 KB
english, 2008
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