Collaborative Product and Market Development: Theoretical...

Collaborative Product and Market Development: Theoretical Implications and Experimental Evidence

Wilfred Amaldoss and Amnon Rapoport
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Volume:
24
Language:
english
Journal:
Marketing Science
DOI:
10.2307/40056970
Date:
January, 2005
File:
PDF, 3.35 MB
english, 2005
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