Mistaken Inferences from Advertising Conversations: A...

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Mistaken Inferences from Advertising Conversations: A Modest Research Agenda

Johar, Gita Venkataramani
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Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.2016.1217810
Date:
August, 2016
File:
PDF, 285 KB
english, 2016
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