Is Beauty Best? Highly versus Normally Attractive Models in...

Journal of Advertising 2001 / SPR Vol. 30; Iss. 1

Is Beauty Best? Highly versus Normally Attractive Models in Advertising

Amanda B. Bower and Stacy Landreth
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Volume:
30
Language:
english
Journal:
Journal of Advertising
DOI:
10.2307/4189166
Date:
January, 2001
File:
PDF, 2.35 MB
english, 2001
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