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Conversations on the Dynamics, Context, and Consequences of Strategy || Competitor Identification and Competitor Analysis: A Broad-Based Managerial Approach
Mark Bergen and Margaret A. PeterafVolume:
23
Language:
english
Journal:
Managerial and Decision Economics
DOI:
10.2307/4150427
Date:
June, 2002
File:
PDF, 604 KB
english, 2002