![](/img/cover-not-exists.png)
Special Issue on National Account Management || Switching Costs in Key Account Relationships
Sanjit Sengupta, Robert E. Krapfel and Michael A. PusateriVolume:
17
Language:
english
Journal:
The Journal of Personal Selling and Sales Management
DOI:
10.2307/20832534
Date:
January, 1997
File:
PDF, 1.09 MB
english, 1997