Cake or fruit? Influencing healthy food choice through the...

Marketing Letters 2016 / 12 Vol. 27; Iss. 4

Cake or fruit? Influencing healthy food choice through the interaction of automatic and instructed mental simulation

Xie, Hu, Minton, Elizabeth A., Kahle, Lynn R.
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Volume:
27
Language:
english
Journal:
Marketing Letters
DOI:
10.1007/s11002-016-9412-3
Date:
December, 2016
File:
PDF, 1.07 MB
english, 2016
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