Digitalization Capabilities as Enablers of Value...

Psychology and Marketing 2017 / 01 Vol. 34; Iss. 1

Digitalization Capabilities as Enablers of Value Co-Creation in Servitizing Firms

Lenka, Sambit, Parida, Vinit, Wincent, Joakim
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Volume:
34
Language:
english
Journal:
Psychology & Marketing
DOI:
10.1002/mar.20975
Date:
January, 2017
File:
PDF, 660 KB
english, 2017
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