Combining self-explicated priors with conjoint data using...

Marketing Letters 1995 / 01 Vol. 6; Iss. 1

Combining self-explicated priors with conjoint data using Bayesian regression

David E. Hansen, Dick R. Wittink
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Volume:
6
Language:
english
Pages:
9
DOI:
10.1007/bf00994041
Date:
January, 1995
File:
PDF, 605 KB
english, 1995
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