The interplay of customer experience and commitment

Journal of Services Marketing 2017 / 04 Vol. 31; Iss. 2

The interplay of customer experience and commitment

Keiningham, Timothy, Ball, Joan, Benoit (née Moeller), Sabine, Bruce, Helen L., Buoye, Alexander, Dzenkovska, Julija, Nasr, Linda, Ou, Yi-Chun, Zaki, Mohamed
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Volume:
31
Language:
english
Journal:
Journal of Services Marketing
DOI:
10.1108/JSM-09-2016-0337
Date:
April, 2017
File:
PDF, 503 KB
english, 2017
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