The maintenance of macro-vocabularies in an industry: The...

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Industrial Marketing Management 2018 / 6

The maintenance of macro-vocabularies in an industry: The case of the France's recorded music industry

Blanc, Antoine, Huault, Isabelle
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Language:
english
Journal:
Industrial Marketing Management
DOI:
10.1016/j.indmarman.2018.06.004
Date:
June, 2018
File:
PDF, 455 KB
english, 2018
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