Toward a social fitness perspective on contract design:...

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Industrial Marketing Management 2019 / 11

Toward a social fitness perspective on contract design: Contract legitimacy and influence strategy

Li, Xiaoling, Ren, Xingyao, Qian, Liping, Su, Chenting
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Language:
english
Journal:
Industrial Marketing Management
DOI:
10.1016/j.indmarman.2019.09.006
Date:
November, 2019
File:
PDF, 782 KB
english, 2019
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