Lead users and the adoption and diffusion of new products:...

Lead users and the adoption and diffusion of new products: Insights from two extreme sports communities

Martin Schreier, Stefan Oberhauser, Reinhard Prügl
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
18
Language:
english
Pages:
16
DOI:
10.1007/s11002-006-9009-3
Date:
June, 2007
File:
PDF, 281 KB
english, 2007
Conversion to is in progress
Conversion to is failed