Brand equity in the business-to-business market

Industrial Marketing Management 2004 Vol. 33; Iss. 5

Brand equity in the business-to-business market

Mike Bendixen, Kalala A. Bukasa, Russell Abratt
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
33
Year:
2004
Language:
english
Pages:
10
DOI:
10.1016/j.indmarman.2003.10.001
File:
PDF, 237 KB
english, 2004
Conversion to is in progress
Conversion to is failed