Volume 16; Issue 4/5

International Marketing Review

Volume 16; Issue 4/5
2

Control and support in an international franchise network

Year:
1999
Language:
english
File:
PDF, 242 KB
english, 1999
4

Researching international “brand equity”: a case study

Year:
1999
Language:
english
File:
PDF, 353 KB
english, 1999
5

Global marketing of leisure software: a case study of Asian countries

Year:
1999
Language:
english
File:
PDF, 210 KB
english, 1999
8

Lublin Coca‐Cola Bottlers Ltd

Year:
1999
Language:
english
File:
PDF, 77 KB
english, 1999
9

Strategic consequences of retail acquisition: IKEA and Habitat

Year:
1999
Language:
english
File:
PDF, 96 KB
english, 1999
10

British Airways plc

Year:
1999
Language:
english
File:
PDF, 191 KB
english, 1999