Volume 33; Issue 3

International Marketing Review

Volume 33; Issue 3

1

Applying configurational theory to build a typology of ethnocentric consumers

R. Sinkovics, Ruey-Jer “Bryan” Jean, Rudolf, Feurer, Sven, Baumbach, Elisa, Woodside, Arch G.

Journal:

International Marketing Review

Year:

2016

Language:

english

File:

PDF, 383 KB

english, 2016

2

A critical look at the use of SEM in international business research

R. Sinkovics, Ruey-Jer “Bryan” Jean, Rudolf, Richter, Nicole Franziska, Sinkovics, Rudolf R., Ringle, Christian M., Schlägel, Christopher

Journal:

International Marketing Review

Year:

2016

Language:

english

File:

PDF, 292 KB

english, 2016

3

Enhancing the foundations for theorising through bibliometric mapping

R. Sinkovics, Ruey-Jer “Bryan” Jean, Rudolf, Sinkovics, Noemi

Journal:

International Marketing Review

Year:

2016

Language:

english

File:

PDF, 1.14 MB

english, 2016

4

Cross-country cross-survey design in international marketing research

R. Sinkovics, Ruey-Jer “Bryan” Jean, Rudolf, Sintonen, Sanna, Tarkiainen, Anssi, Cadogan, John W., Kuivalainen, Olli, Lee, Nick, Sundqvist, Sanna

Journal:

International Marketing Review

Year:

2016

Language:

english

File:

PDF, 546 KB

english, 2016

5

Assessing endogeneity issues in international marketing research

R. Sinkovics, Ruey-Jer “Bryan” Jean, Rudolf, Jean, Ruey-Jer "Bryan", Deng, Ziliang, Kim, Daekwan, Yuan, Xiaohui

Journal:

International Marketing Review

Year:

2016

Language:

english

File:

PDF, 459 KB

english, 2016