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Volume 85; Issue 1
Main
Journal of Retailing
Volume 85; Issue 1
Journal of Retailing
Volume 85; Issue 1
1
Customer Experience Creation: Determinants, Dynamics and Management Strategies
Peter C. Verhoef
,
Katherine N. Lemon
,
A. Parasuraman
,
Anne Roggeveen
,
Michael Tsiros
,
Leonard A. Schlesinger
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 422 KB
Your tags:
english, 2009
2
Communication and Promotion Decisions in Retailing: A Review and Directions for Future Research
Kusum L. Ailawadi
,
J.P. Beauchamp
,
Naveen Donthu
,
Dinesh K. Gauri
,
Venkatesh Shankar
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 436 KB
Your tags:
english, 2009
3
Customer Experience Management in Retailing: Understanding the Buying Process
Nancy M. Puccinelli
,
Ronald C. Goodstein
,
Dhruv Grewal
,
Robert Price
,
Priya Raghubir
,
David Stewart
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 364 KB
Your tags:
english, 2009
4
Choosing the Right Metrics to Maximize Profitability and Shareholder Value
J. Andrew Petersen
,
Leigh McAlister
,
David J. Reibstein
,
Russell S. Winer
,
V. Kumar
,
Geoff Atkinson
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 694 KB
Your tags:
english, 2009
5
Retailer Pricing and Competitive Effects
Praveen Kopalle
,
Dipayan Biswas
,
Pradeep K. Chintagunta
,
Jia Fan
,
Koen Pauwels
,
Brian T. Ratchford
,
James A. Sills
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 476 KB
Your tags:
english, 2009
6
Why is Assortment Planning so Difficult for Retailers? A Framework and Research Agenda
Murali K. Mantrala
,
Michael Levy
,
Barbara E. Kahn
,
Edward J. Fox
,
Peter Gaidarev
,
Bill Dankworth
,
Denish Shah
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 388 KB
Your tags:
english, 2009
7
Supply Chain Management and Retailer Performance: Emerging Trends, Issues, and Implications for Research and Practice
Shankar Ganesan
,
Morris George
,
Sandy Jap
,
Robert W. Palmatier
,
Barton Weitz
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 342 KB
Your tags:
english, 2009
8
Customer Experience Management in Retailing: An Organizing Framework
Dhruv Grewal
,
Michael Levy
,
V. Kumar
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 376 KB
Your tags:
english, 2009
9
Editorial Board
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 33 KB
Your tags:
english, 2009
10
Executive Summaries
Journal:
Journal of Retailing
Year:
2009
Language:
english
File:
PDF, 77 KB
Your tags:
english, 2009
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