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Volume 87; Issue 4
Main
Journal of Retailing
Volume 87; Issue 4
Journal of Retailing
Volume 87; Issue 4
1
“One-deal-fits-all?” On Category Sales Promotion Effectiveness in Smaller versus Larger Supermarkets
Hans Haans
,
Els Gijsbrechts
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 355 KB
Your tags:
english, 2011
2
Born Unequal: A Study of the Helpfulness of User-Generated Product Reviews
Yue Pan
,
Jason Q. Zhang
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 283 KB
Your tags:
english, 2011
3
Analysis of free gift card program effectiveness
Moutaz Khouja
,
Jingming Pan
,
Brian T. Ratchford
,
Jing Zhou
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 869 KB
Your tags:
english, 2011
4
Reducing the Size of Internal Hierarchy: The Case of Multi-Unit Franchising
Rupinder Jindal
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 319 KB
Your tags:
english, 2011
5
Reduce Content or Raise Price? The Impact of Persuasion Knowledge and Unit Price Increase Tactics on Retailer and Product Brand Attitudes
Luke Kachersky
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 306 KB
Your tags:
english, 2011
6
Retail Luxury Strategy: Assembling Charisma through Art and Magic
Delphine Dion
,
Eric Arnould
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 793 KB
Your tags:
english, 2011
7
Understanding Money-Back Guarantees: Cognitive, Affective, and Behavioral Outcomes
Thomas Suwelack
,
Jens Hogreve
,
Wayne D. Hoyer
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 381 KB
Your tags:
english, 2011
8
Towards a Further Understanding of the Antecedents of Retailer New Product Adoption
Yvonne M. van Everdingen
,
Laurens M. Sloot
,
Erjen van Nierop
,
Peter C. Verhoef
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 396 KB
Your tags:
english, 2011
9
Two-Tier Store Brands: The Benefic Impact of a Value Brand on Perceptions of a Premium Brand
Mauricio M. Palmeira
,
Dominic Thomas
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 369 KB
Your tags:
english, 2011
10
In-Store Referrals on the Internet
Gangshu (George) Cai
,
Ying-Ju Chen
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 550 KB
Your tags:
english, 2011
11
Commitment in Marketing Channels: Mitigator or Aggravator of the Effects of Destructive Acts?
Stephen K. Kim
,
Jonathan D. Hibbard
,
Scott D. Swain
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 370 KB
Your tags:
english, 2011
12
Second-Hand Markets and Intrasupply Chain Competition
Konstantin Kogan
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 309 KB
Your tags:
english, 2011
13
The Journal of Retailing 2006–2011: A Nostalgic Retrospective
James R. Brown
,
Rajiv P. Dant
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 237 KB
Your tags:
english, 2011
14
Copyright/ ID Statement
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 38 KB
Your tags:
english, 2011
15
Executive Summaries
Journal:
Journal of Retailing
Year:
2011
Language:
english
File:
PDF, 92 KB
Your tags:
english, 2011
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