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Volume 23; Issue 2
Main
Journal of Services Marketing
Volume 23; Issue 2
Journal of Services Marketing
Volume 23; Issue 2
1
Is personalization of services always a good thing? Exploring the role of technology‐mediated personalization (TMP) in service relationships
Shen, Anyuan
,
Dwayne Ball, A.
Journal:
Journal of Services Marketing
Year:
2009
Language:
english
File:
PDF, 338 KB
Your tags:
english, 2009
2
Effect of service provider's communication style on customer satisfaction in professional services setting: the moderating role of criticality and service nature
Webster, Cynthia
,
Sundaram, D.S.
Journal:
Journal of Services Marketing
Year:
2009
Language:
english
File:
PDF, 306 KB
Your tags:
english, 2009
3
The impact of involvement on key service relationships
Baker, Thomas L.
,
Cronin, J. Joseph
,
Hopkins, Christopher D.
Journal:
Journal of Services Marketing
Year:
2009
Language:
english
File:
PDF, 252 KB
Your tags:
english, 2009
4
Accountants' attitudes toward advertising: a longitudinal study
Clow, Kenneth E.
,
Stevens, Robert E.
,
McConkey, C. William
,
Loudon, David L.
Journal:
Journal of Services Marketing
Year:
2009
Language:
english
File:
PDF, 189 KB
Your tags:
english, 2009
5
The role of rapport in professional services: antecedents and outcomes
Macintosh, Gerrard
Journal:
Journal of Services Marketing
Year:
2009
Language:
english
File:
PDF, 255 KB
Your tags:
english, 2009
6
Purchasing services online: a two‐country generalization of possible influences
Dall'Olmo Riley, Francesca
,
Scarpi, Daniele
,
Manaresi, Angelo
Journal:
Journal of Services Marketing
Year:
2009
Language:
english
File:
PDF, 281 KB
Your tags:
english, 2009
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