Volume 24; Issue 1

Marketing Intelligence & Planning

Volume 24; Issue 1
1

Measuring service quality in higher education: HEdPERF versus SERVPERF

Abdullah, Firdaus
Journal:
Marketing Intelligence & Planning
Year:
2006
Language:
english
File:
PDF, 225 KB
english, 2006
2

Internet marketing: web site navigational design issues

Taylor, M.J., England, D.
Journal:
Marketing Intelligence & Planning
Year:
2006
Language:
english
File:
PDF, 64 KB
english, 2006
3

Effect of gender on customer loyalty: a relationship marketing approach

Oly Ndubisi, Nelson
Journal:
Marketing Intelligence & Planning
Year:
2006
Language:
english
File:
PDF, 131 KB
english, 2006
4

The effect of country‐of‐origin on foreign brand names in the Indian market

Kinra, Neelam
Journal:
Marketing Intelligence & Planning
Year:
2006
Language:
english
File:
PDF, 226 KB
english, 2006
5

Does culture matter on the web?

Burgmann, Inga, Kitchen, Philip J., Williams, Russell
Journal:
Marketing Intelligence & Planning
Year:
2006
Language:
english
File:
PDF, 214 KB
english, 2006
6

The lessons of history

Baker, Michael J.
Journal:
Marketing Intelligence & Planning
Year:
2006
Language:
english
File:
PDF, 63 KB
english, 2006